Professional images of your products are an extension of your brand’s image and promise to its customers, which is why product photography is important. In a fiercely competitive market, the visuals you use to communicate with and entice your customers can set you apart from competitors and turn browsers into...

Every great chef or nuanced foodie knows that food presentation is a huge part of whether or not a meal looks appetizing. After all, your customer will always eat with their eyes.  When it comes to food photography, the way that a dish is presented is even more important. There...

Photography is how we share what we create, but there’s more to getting the perfect shot than just pointing your camera at your subject and pressing the shutter. Photography involves several aspects like your lighting, setup, subject, and - perhaps most importantly - your background.  The color of your background...

Knowing how to control the background in photography is an essential skill whether you’re shooting in nature or doing product photography in a studio. In bad cases, poor attention to background could mean an awkward lamppost sticking out of grandma’s head. It could also mean a product disappears amidst a...

Photography is a fun and rewarding way to share what you create. But there’s more thought that goes into taking a great food or product photo than meets the eye. From lighting to photo backdrops, there are plenty of small (but important) decisions that go into your final image.  If you’re...